Benoît Prentout

Retail Media Operations & International Logistics Specialist

LinkedIn

About

Highly versatile professional with dual expertise in Retail Media operations management and complex international logistics. Proven ability to optimize the entire value chain, from graphic creation and campaign execution to final delivery and global supply chain coordination. Adept at leveraging automation and data analysis to drive efficiency, ensure compliance, and enhance performance across diverse industries.

Work Experience

Responsable des Opérations de campagne

getinside

Oct 2023 - Present

Leads end-to-end campaign operations for a Retail Media platform, overseeing print, digital, and logistics workflows from creative brief to final delivery.

  • Coordinated the entire print and routing supply chain with external partners (printers, finishing providers, e-commerce), ensuring timely delivery and optimizing operational efficiency.
  • Managed the Graphic Creation Studio, from brief intake to visual content production and validation, ensuring strict alignment with brand guidelines and campaign objectives.
  • Ensured compliance of advertising formats and managed comprehensive performance reporting for distributors, directly contributing to enhanced campaign effectiveness and client satisfaction.
  • Successfully onboarded e-commerce partners onto the platform and continuously monitored user activity, significantly boosting platform adoption and engagement.
  • Developed and implemented automations and performance tracking tools using Google App Scripts, improving data accuracy and streamlining operational workflows.

Import-Export Specialist

Evotec

May 2023 - Jul 2023

Managed critical import-export operations for a global pharmaceutical R&D leader, ensuring regulatory compliance and efficient logistics.

  • Directed import-export operations for a global pharmaceutical R&D leader, ensuring strict compliance with international trade regulations for sensitive and hazardous materials.
  • Oversaw complex customs processes, including those for dangerous goods, and managed all regulatory declarations to facilitate seamless cross-border movements.
  • Coordinated logistics and actively participated in internal and external audits, contributing to a robust compliance framework and operational excellence.

Coordinateur logistique

EuroChem

Feb 2022 - Apr 2023

Coordinated multimodal transport logistics, optimizing supplier networks and resolving operational disputes for a chemical company.

  • Coordinated multimodal transport (road, river) in direct liaison with factories, warehouses, and client services, optimizing delivery timelines and supply chain flow.
  • Managed and evaluated a comprehensive network of transport providers to optimize quality-price-delivery ratios, achieving significant cost efficiencies and service improvements.
  • Monitored all shipments, including hazardous goods, and successfully resolved operational disputes, minimizing delays and ensuring strict regulatory compliance.

Operations Associate

Marken

Nov 2020 - Jan 2022

Managed multimodal pharmaceutical shipments and client portfolios, ensuring compliance and efficient temperature-controlled logistics.

  • Coordinated complex multimodal pharmaceutical shipments (road, air, rail), ensuring timely and compliant delivery of highly sensitive goods.
  • Managed a dedicated client portfolio, overseeing import/export tracking and customs document compliance, which ensured seamless international trade operations.
  • Directed temperature-controlled transport and hazardous product shipments, maintaining critical cold chain integrity and strict regulatory adherence for pharmaceutical products.

Coordinateur transport international

Marken

Oct 2020 - Nov 2020

Coordinated international transport logistics for a global pharmaceutical supply chain company.

  • Coordinated international transport logistics, ensuring efficient movement of goods across global supply chains and supporting critical pharmaceutical deliveries.

Assistant export

Sanofi

Sep 2019 - Sep 2020

Supported export sales administration and logistics coordination for LATAM + US markets at a global pharmaceutical company.

  • Administered export sales for LATAM + US markets (Argentina, Paraguay, Uruguay, US), facilitating international trade operations and market expansion.
  • Coordinated deliveries with factories, distribution centers, and transporters, optimizing supply chain efficiency and ensuring on-time product availability.
  • Prepared all necessary export documents and managed invoicing, ensuring strict compliance with international trade regulations and accurate financial records.

Business Unit Manager

Capfun by Franceloc

Jun 2019 - Sep 2019

Managed two high-volume F&B establishments for a major holiday park, overseeing operations, finance, and team leadership for 1200 weekly guests.

  • Directed end-to-end operations for two high-volume F&B establishments (pizzeria and bar), successfully serving over 1200 weekly vacationers.
  • Oversaw A-Z operational management, from comprehensive order preparation to efficient kitchen management, ensuring seamless service delivery and high guest satisfaction.
  • Managed all financial operations, including accounting and meticulous expense tracking, optimizing budget adherence and profitability.
  • Recruited, trained, and managed a team of 3 staff members, fostering a productive work environment and ensuring high service standards.
  • Supervised merchandising strategies and implemented commercial development actions, directly contributing to enhanced revenue streams and business growth.
  • Ensured strict adherence to HACCP food safety standards, maintaining high levels of hygiene and compliance across all operations.

Graphiste

Freelance, Self Employed

Jul 2017 - Apr 2019

Provided graphic design and communication services for student associations and businesses, enhancing brand visibility.

  • Designed and executed diverse print and web communication projects for student associations and businesses, significantly increasing outreach and engagement.
  • Created impactful promotional posters for short films « Je suis étoilée » and « Diffraction », effectively boosting audience interest and event attendance.
  • Produced professional mock-ups, templates, and various communication materials, streamlining content creation processes and ensuring brand consistency for clients.

Education

Retail & Business Development

ESC Rennes School of Business

Jan 2018 - Jan 2020

International Marketing

Sheffield Hallam University

Jan 2019 - Dec 2019

International Marketing

IES Normandie Ecole de Commerce

Jan 2015 - Dec 2018

Economique et Social - Spécialité Sciences Economiques

Lycée Galilée

Jan 2010 - Dec 2013

Certificates

HACCP (Hazard Analysis Critical Control Point)

Not specified

Jun 2019

Languages

Français , Anglais , Espagnol

Skills

Operations Management

  • Campaign Operations
  • Retail Media
  • Logistics Coordination
  • Supply Chain Management
  • Process Optimization
  • Operational Efficiency

Logistics & Supply Chain

  • International Logistics
  • Import/Export Operations
  • Customs Processes
  • Multimodal Transport
  • Hazardous Materials Handling
  • Temperature-Controlled Logistics
  • Vendor Management
  • Audits

Project Management

  • Project Coordination
  • Timeline Management
  • Stakeholder Management
  • Problem Solving

Data & Automation

  • Performance Reporting
  • Data Analysis
  • Google App Scripts
  • Automation Development

Client & Partner Management

  • Client Portfolio Management
  • E-commerce Onboarding
  • External Partner Coordination
  • Relationship Management

Creative & Marketing Operations

  • Graphic Design
  • Image Conception
  • Artistic Creation
  • Visual Content Production
  • Campaign Development
  • Brand Visibility

Business Management

  • Business Unit Management
  • Financial Management
  • Budget Adherence
  • Team Leadership
  • Recruitment & Training
  • Merchandising
  • Commercial Development

Compliance & Quality

  • Regulatory Compliance
  • HACCP
  • Food Safety Standards
  • Quality Assurance

Software & Tools

  • Google Workspace
  • Microsoft Office Suite
  • Logistics Software (inferred)